Campus Reading Celebration
You are invited to the Campus Reading Celebration, which provides an annual opportunity for the campus community and public to share in a common intellectual experience. The book for the 9th annual Campus Reading Celebration is The Big Thirst: The Secret Life and Turbulent Future of Water by Author Charles Fishman. The centerpiece of the Campus Reading Celebration will be a visit by Author Charles Fishman on October 10, 2013 for all to attend!
CI students, faculty, and staff = FREE
Community Members = $10
Non-CI students = $5
Complimentary event parking is limited and only available in the designated parking lot on campus (See map below). Free parking is also available at the Camarillo Metrolink/Lewis Road parking lot with bus service to and from the campus. In order to waive bus fares, riders should present their event registration confirmation when boarding the CI Vista Bus, otherwise the cash-only bus fare is $1.25 each way. Buses arrive and depart from the Camarillo Metrolink Station every 30 minutes from 7 a.m. to 10 p.m., Monday through Friday. For exact times, check the schedule at: www.goventura.org
Charles Fishman's latest book, The Big Thirst: The Secret Life and Turbulent Future of Water, helps redefine how we look at water, our most essential but, in many ways, misunderstood resource. For the past 100 years, the developed world has enjoyed a cheap, safe, and abundant water supply, but Fishman warns that everything about water is about to change—how we use it, how we share it, and how we value it. Fishman examines water in a interdisciplinary way, highlighting water's vital role in the business sector (especially to businesses who seemingly have nothing to do with water!), examining all of the occurrences of the word "water" in Shakespeare's works, investigating current scientific research into treating water, illustrating the social importance of water in some cultures, featuring government efforts to understand and educate constituents on water issues, and pointing to the many contradictions of water in the developing world, leaving audiences with a hopeful vision of how current wasteful ways can be curbed through ingenuity and conscientious stewardship.
The Big Thirst brilliantly explores our strange and complex relationship to water. We delight in watching waves roll in from the ocean; we take great comfort from sliding into a hot bath; and we will pay a thousand times the price of tap water to drink our preferred brand of the bottled version. We love water—but at the moment, we don’t appreciate it or respect it. Just as we’ve begun to reimagine our relationship to food, a change that is driving the growth of the organic and local food movements, we must also rethink how we approach and use water. The good news is that we can. As Fishman shows, a host of advances are under way, from the simplicity of harvesting rainwater to the brilliant innovations devised by companies such as IBM, GE, and Royal Caribbean that are making impressive breakthroughs in water productivity. Knowing what to do is not the problem. Ultimately, the hardest part is changing our water consciousness.
In addition to The Big Thirst: The Secret Life and Turbulent Future of Water, Charles Fishman is the author of The Wal-Mart Effect, a bestseller, a catch phrase, and an Economist Book of the Year. In the book, Fishman gives us the definitive look at how Wal-Mart has become, without precedent, the most powerful and influential company in the history of the world. He is an award-winning senior writer for Fast Company, and a celebrated investigative journalist, specializing in business innovation and social responsibility. Extending his coverage, Fishman now also blogs about water for National Geographic. As the Washington Post writes, "Investigative journalism is rarely as entertaining as it is informative, but Fishman manages both feats."
For additional information contact Merissa Stith, Events Coordinator, at 805-437-8548 or firstname.lastname@example.org